Yah I don't understand their business strategy sometimes. They laid off a bunch of their workforce cause they are struggling, yet they made more stuff free, which is good for us the consumer.
They could have easily milked the cash cow, with f2p accounts by the inventory slot restriction and classes/races you were able to play, but they opened that up to everyone which was a bad business decision on their part. And now with a not so stellar LDoN 2.0 style expansion coming up, less people will buy it.